Scale at Speed™
Building India’s own large language model
Tech Mahindra BPS got positioned as a Leader in Content Trust and Safety Business Process Transformation 2024–2025 RadarView!!
Avasant recognized TechM BPS as a market leader in respective business area, globally based on it leveraging generative AI solutions and a “human in the loop” approach to deliver trust and safety services. Prioritizes employee well-being with its wellness studio.
Tech Mahindra expanded its multilingual content moderation services, offering coverage in over 80 languages and ensuring cultural and contextual sensitivity across regions. Due to rising demand for trust and safety, it has expanded services to new sectors, including gaming, metaverse, and high-growth OTT platforms.
Tech Mahindra continues to strengthen its T&S services partnerships, such as Hive.AI for automated content moderation and generation and Yarnit for Gen AI- powered personalized content creation platforms, enhancing content safety and authenticity. It also partnered with Sybrin for KYC, onboarding, and payment fraud investigation, and with TookiTaki for payment compliance and fraud risk investigation, strengthening digital platform security and trust.
Tech Mahindra is continuously expanding its delivery footprint by establishing six new delivery centers launched in 2023–2024 for hyperlocal delivery models. It also launched a Gen AI CoE to develop cutting-edge AI solutions to meet evolving content challenges. Additionally, its Trust and Safety CoE focuses on content moderation policies, researching trends, identifying gaps, and recommending updates. It also collaborates with partners to develop innovative policies.
The content trust and safety industry is increasingly embracing AI and automation to enhance efficiency in processes while addressing challenges of scalability and accuracy. At the same time, there is a heightened focus on ethical frameworks and transparency to ensure a balance between platform safety, user rights, and regulatory compliance.
Tech Mahindra delivers comprehensive content moderation services in over 80 languages, leveraging advanced AI, blockchain, and its crowdsourcing platform, Populii, to tackle emerging threats like deepfakes and synthetic media. Through strategic collaborations with partners such as Hive.AI and TookiTaki, Tech Mahindra enhances platform security while addressing complex moderation demands. It also prioritizes employee wellness by investing in dedicated resiliency programs for content moderators.
With its strong focus on innovation—supported by its Generative AI CoE, six newly added delivery centers, and several content moderation point solutions—Tech Mahindra has solidified its position as a Leader in Avasant’s Content Trust and Safety Business Process Transformation 2024–2025 RadarView.
Aditya Jain, leading analyst with Avasant, analyst fraternity giving his point of view on factors ensuring Tech Mahindra BPS secure a Leader positioning in Content Trust and Safety Business Process Transformation 2024–2025 RadarView and how, as an organization TechM BPS is transforming Content Trust and Safety service delivery across people, process, and technology
